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The Study so far

The first phase of the study under the Major Research Project was carried out in Pune and Mumbai From April 02 to May 08, 2010 . The following paper is based on the outcome of the study.

Language of English Newspapers in India           Author: Dr Kiran Thakur

The paper was approved for poster presentation at the 19th Annual Conference of the Asian Media Information and Communication Centre (AMIC) held in Singapore on 21-23 June 2010. It was published in the December 2010 issue of Pragyaan : Journal of Mass Communication, brought out by the Institute of Management Studies, Dehradun, Uttarakhand, India, 248009

  Abstract

Discerning readers of India English newspapers often complain that journalists on occasions do not observe basic guidelines to write simple and easy to understand language. The inverted pyramid format of news writing is not preferred by scores of reporters.

This exploratory study is an attempt to find if these grievances are valid. The study was carried out as per the following methods: Respondents (sample size 266) who were predominantly students of graduate schools in Pune and Mumbai were administered a questionnaire containing long intros of ten stories to be compared to a rewritten version of the same intros. 2. The Flesch Reading Ease and Flesch-Kincaid Grade Level tests from the MS Word 2007 were run through the text of both the versions. 3. The same questionnaire contained twenty ‘difficult' words published in English newspapers. The respondents were required to select meaning of each word which he/she thought was correct.

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